Growing Demand for Small-quantity Packaging: Structural Changes in Japan's Food Market and Practical Points the Packaging Industry Should Address

Currently, the demand for small-quantity packaging is growing across a wide range of food scenarios. Typical application examples include single-serve prepared dishes and seasonings for convenience stores, portioned snacks for transportation, and single-use samples of high-end food ingredients. Meanwhile, as dietary needs at home become more diversified, the ability to reduce food waste is also one of the reasons behind the increasing adoption of such packaging.

When selecting materials and specifications, designs tailored to the properties of the contents and usage scenarios are required. For liquid and semi-solid seasonings, highly sealable laminated films are the basic choice, while moisture-proof paper-based materials are the standard option for dried foods. In addition to setting the volume based on the single-use amount, functions such as portability and easy opening are also factors that affect user satisfaction.

In terms of cost, packaging cost per unit of content generally tends to be higher than that of large-capacity packaging. For small-batch production, the burden of mold fees and setup costs is relatively larger, so price simulation based on the order quantity is indispensable. It should also be noted that the unit price will be higher than ordinary packaging when special processing or materials are adopted.

Delivery time varies depending on the complexity of specifications and production batches. When choosing custom printing or special shapes, a longer lead time should be expected compared with using ready-made packaging materials. During peak seasons, the production slots of packaging material manufacturers are prone to be fully occupied, so it is recommended to finalize specifications and complete order procedures early in line with sales plans.